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Taylor Swift's Merch Lines Are Due to a Viral Blue Crewneck

Taylor Swift Mania: Fans Seek Sweatshirt - The New York Times

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NFL's Swift Mania Starting To Show Impact Via Merch, Viewership

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Taylor Swift Mania: Fans Seek Sweatshirt - The New York Times, Taylor Swift Stuff For Girls

Taylor Swift Mania: Fans Seek Sweatshirt - The New York Times, Taylor Swift Stuff For Girls

Inside the line for Taylor Swift's concert merch truck in Cincinnati

Taylor Swift Kids T-Shirts for Sale

Taylor Swift Eras Tour: What to know ahead of shows in Chicago

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Taylor Swift Mania: Fans Seek Sweatshirt - The New York Times